Blog
Top Tips for Aspiring Authors and Writers
Welcome to the Mbokodo Publishers blog!
Whether you’re an aspiring writer ready to share your story with the world or an established author looking to take your work to new heights, we’ve got you covered. Here are some expert tips to guide you on your publishing journey:
- Start with a Strong Manuscript
Your manuscript is the foundation of your book, so take time to refine it. Seek constructive feedback from beta readers or writing groups, and don’t shy away from professional editing to polish your work. At Mbokodo Publishers, we provide expert editing services to ensure your manuscript is industry-ready.
- Prioritise High-Quality Design and Printing
Your book’s design and print quality reflect your commitment to excellence. A professionally designed cover, well-structured layout, and durable binding can leave a lasting impression on readers. Whether you opt for a sleek paperback or a timeless hardcover, we use state-of-the-art technology to deliver top-tier results.
- Leverage Author Support Services
Writing a book can be overwhelming, but you don’t have to do it alone! From manuscript development to navigating the publishing process, our team is here to offer personalised support every step of the way. Let us help you bring your vision to life.
- Think Beyond the Bookstore
Marketing and distribution are key to reaching your audience. Develop a clear marketing strategy, including social media promotion, collaborations, and traditional outreach. At Mbokodo Publishers, we connect your work to readers through targeted marketing campaigns and partnerships with key retailers.
- Embrace Digital Formats
Expand your reach by transforming your book into eBooks or audiobooks. With more readers turning to digital platforms, this is an excellent way to grow your audience. Our digital publishing services ensure your book is accessible on leading platforms worldwide.
- Plan for Distribution Success
Accessibility is everything. Work with a reliable distribution network to ensure your book reaches bookstores, libraries, and online platforms. Our extensive network helps authors deliver their work to readers across South Africa and beyond.
- Stay Persistent and Passionate
Publishing is a journey that requires patience and dedication. Stay committed to your goals, keep refining your craft, and trust the process. Every step brings you closer to success.
- Master the Art of Storytelling
Great books are built on compelling stories. Focus on creating relatable characters, immersive settings, and a narrative that keeps readers hooked. Consider enrolling in writing workshops or working with a developmental editor to refine your storytelling skills.
- Understand Your Target Audience
Knowing who your readers are is crucial. Research their preferences, reading habits, and interests to tailor your book’s content and marketing strategies effectively. For example, a children’s book requires a vastly different approach from a historical novel.
10. Build Your Author Platform
An active online presence can significantly boost your visibility. Create a professional author website, maintain active social media profiles, and engage with your audience regularly. Share insights into your writing journey, sneak peeks of your work, and interact with readers to build a loyal community.
11. Protect Your Intellectual Property
Copyright management is vital to safeguard your work. Ensure your book is properly registered, and understand your rights as an author. At Mbokodo Publishers, we assist authors with copyright management, so you can focus on what you do best—writing!
12. Network with Other Writers
The writing community is an excellent source of inspiration and support. Attend writing workshops, book fairs, and author meetups to connect with fellow writers. Sharing experiences and ideas can spark creativity and lead to valuable opportunities.
13. Focus on Long-Term Growth
Publishing a book is just the beginning. Plan for future projects, whether it’s a sequel, a different genre, or expanding your book into other media like podcasts or merchandise. Stay adaptable and keep exploring new ways to grow your brand as an author.
14. Celebrate Milestones
Publishing a book is an incredible achievement! Celebrate each milestone, whether it’s completing your manuscript, holding your printed book for the first time, or reaching a sales goal. Sharing these moments with your readers helps build a deeper connection with your audience.
15. Keep Learning
The publishing industry is ever-evolving. Stay informed about trends, new technologies, and best practices by following industry blogs, attending webinars, or subscribing to publishing newsletters.
Join the Mbokodo Community
Encourage your readers to subscribe to your blog for regular writing tips, publishing updates, and exclusive offers. You could even start a monthly feature highlighting successful authors you’ve worked with to inspire others.
Need Help Publishing Your Book?
At Mbokodo Publishers, we’re passionate about turning your ideas into published masterpieces. Whether you’re taking your first steps as an author or looking to enhance your existing work, we’re here to support you.
Contact us today. Let’s make your publishing dreams a reality!
Q&A: EXPERT ADVICE
Your Publishing Questions Answered by Mbokodo Publishers
Thinking about writing or publishing a book? Whether you’re a first-time author or a seasoned creative, we know you have questions. This page answers the most common ones we receive at Mbokodo Publishers—from manuscript to marketing and beyond.
1. How do I get my book published with Mbokodo Publishers?
Answer: Simply submit your manuscript via our website or email it to info@mbokodopublishers.co.za. Once we receive it, our editorial team will review your work and provide feedback with a tailored publishing plan based on your goals.
2. Do you publish books in multiple languages?
Answer: Yes! We proudly publish in English, Siswati, and IsiNdebele. We also offer professional translation services to help your story reach a multilingual audience locally and abroad.
3. What genres do you accept?
Answer: We publish fiction, non-fiction, poetry, memoirs, children’s books, educational texts, and more. If you have a unique concept or niche category, contact us — we’d love to explore your project.
4. Do I retain the rights to my book?
Answer: Yes, authors retain full copyright and ownership. We value transparency and always ensure your intellectual property rights are protected under our publishing agreement.
5. How much does it cost to publish with you?
Answer: Costs vary based on your chosen services (editing, design, printing, etc.). We offer flexible, affordable packages. Reach out for a detailed, obligation-free quote.
6. Do you provide editing and proofreading?
Answer: Absolutely. We offer developmental editing, copyediting, and proofreading as part of our packages or as standalone services.
7. Can I self-publish with your help?
Answer: Yes, you can. We offer professional support while you retain control. You choose the services you need—editing, formatting, printing, marketing—and we guide you every step of the way.
8. Do you assist with eBook publishing?
Answer: We do. We format eBooks and distribute them to digital platforms, including Kindle, Apple Books, and other global retailers.
9. How long does the publishing process take?
Answer: The average timeframe is 3 to 6 months from submission to final publication. This includes editing, layout, ISBN registration, printing, and delivery.
10. Can you help market my book?
Answer: Definitely. Our marketing support includes book launch planning, social media promotion, online advertising advice, and access to local booksellers.
11. Can I publish under a pen name?
Answer: Yes, many authors use pen names. You can publish under your real name or a pseudonym—we’ll reflect this choice in all marketing and legal documentation.
12. Will my book be available in stores?
Answer: Yes. We help list your book with local bookstores, online retailers, and school/library suppliers, depending on your target audience and distribution plan.
13. Do you offer ISBN registration?
Answer: Yes. Every book we publish receives a South African ISBN. This is essential for professional publishing.
14. Can I print extra copies later?
Answer: Absolutely. Once your book is published with us, you can order reprints any time, whether for resale, events, or gifts. Discounts apply for bulk orders.
15. Do you work with first-time authors?
Answer: Yes! We specialise in guiding first-time authors from idea to publication. Our team supports you at every step with mentorship, tools, and publishing expertise.
16. Can I sell my book outside South Africa?
Answer: Yes, we assist with international distribution strategies and digital publishing platforms that reach readers around the world.
17. What makes Mbokodo Publishers different?
Answer: We are a South African hybrid publishing house committed to empowering new voices—especially from underrepresented communities. Our model combines professional services, flexibility, and care for your vision.
PUBLISHING VALUE CHAIN – FREQUENTLY ASKED QUESTIONS
Manuscript Creation & Development
Q: I have an idea, but I haven’t started writing. Can I still reach out to you?
A: Yes! We welcome authors at all stages of development. Our team can help you structure your idea, set writing goals, and plan your manuscript from scratch.
Q: How long should my book be?
A: It depends on your genre. For example:
- Children’s books: 500–1,000 words
- Novels: 40,000–80,000 words
- Non-fiction: 25,000–60,000 words
We can help you assess the ideal length for your target market.
✍ Editing & Proofreading
Q: What’s the difference between proofreading and editing?
A: Editing focuses on content, structure, and clarity, while proofreading corrects grammar, spelling, punctuation, and typos. We offer both services to ensure your manuscript is publication-ready.
Design & Layout
Q: Can I use my own designer for the book cover?
A: Yes, but we recommend working with designers who understand book marketing and genre expectations. We can also review your cover to ensure it meets industry standards.
Q: What’s the best font and layout for printing?
A: We use professional typesetting standards, typically serif fonts (like Garamond or Times New Roman) for body text, and layouts optimised for readability and printing. Our designers handle all layout work for you.
⚖ Publishing & Legal
Q: Do I need to register copyright before publishing?
A: Copyright is automatic upon creation, but registration is advised for legal protection. We assist with guidance on copyright law and attribution, especially when publishing in multiple formats.
Q: Can I co-author or include contributors in my book?
A: Yes. You can co-author, list contributors, or include guest writers—just ensure all permissions and agreements are clearly documented. We help facilitate multi-author projects.
Marketing & Promotion
Q: Should I start marketing before the book is finished?
A: Absolutely! Building interest early through social media, email lists, or events helps generate momentum for your launch. We can help you create a pre-launch strategy.
Q: What if I don’t have a big following?
A: No problem. We teach authors how to grow their audience, one reader at a time, using authentic and manageable promotion tactics that work even without a large online presence.
Sales & Distribution
Q: How will readers be able to buy my book?
A: Your book will be available via multiple channels depending on your plan: local bookstores, online platforms, school suppliers, and direct sales (e.g., events or website orders).
Q: Can you help me sell my book to schools or libraries?
A: Yes. We help prepare professional proposals and product sheets for educational and institutional buyers. We’ve worked with libraries and learning centres across Mpumalanga and beyond.
Post-Publication Growth
Q: What can I do with my book after publishing?
A: Plenty! You can:
- Adapt it into a film, podcast, or course
- Use it to book speaking engagements
- Expand it into a series or workbook
- Continue promoting it through partnerships and media
Q: Do you offer support for authors after the book is out?
A: Yes. We believe in long-term author growth. We provide branding advice, promotional support, and workshops to help your book continue selling after launch
Still have questions?
We’d love to assist!
Email us: info@mbokodopublishers.co.za